Mona Velciov Monotip
Mona Velciov is a designer, with an academic training in fine arts. She used to work as a graphic designer, but more as an interpreter/translator/pander in between an abstract language and a visual language. Monotip is an attempt – in progress – of exploration the attraction for artifacts (perception/aesthetic/convention/ paradigm), an approach to the archetype and its dynamics in different contexts and regarding different patterns; a looking forward for the new meaning it earns.
Beauty, as a concept, can be so ambiguous, so ever-changing. Aesthetics outside of ethics is not something she can settle with anymore. There is this belief that jewelry and adornments are precious as long as they are made out of rare and noble matter (gold, gems) – so they become a symbol of our social status. She built her own understanding. She is interested in the evanescent, in the conscious Present Moment. Monotip is not neccesarily a synonym for ‘unique’ (*object). Monotip defines the wearer/the one who choses the object. It can be a degree of freedom, away from the uniform, a serious commitment toward diversity and opinion.
Name of the collection:
Description of the collection:
Movement, change, displacement, migration, due to all sort of necessities, like basic survival, are atavic needs or tendencies of humankind. What kind of answer there is: building bridges or fences, welcoming or rejecting, affirming or denying? What kind of humankind do we chose to be? The collection is a reflection to this very contemporary problem.