In my teens, I set foot on the steps of “Nicolae Tonitza” Fine Arts High School. I was naturally following my vocation traced back in my childhood. Then I considered word-painting the beautiful and the useful, choosing the Faculty of Letters, the Romanian Language – Imaging Science Department. Although there I had the opportunity to gain in-depth knowledge of art theory and history, my first jobs were in advertising, where, much to my surprise, nothing seemed to make sense, nothing seemed to last. The beautiful and the useful often ended up wrapped in pragmatism.
Then I found the metal words and finally made sense of the unwords.
It took only one introductory course in jewelry for me to discover my passion for it and set off on this journey.
I love making earthy, modern, edgy yet sophisticated jewelry.
I have fallen in love with ancient techniques that I now integrate into my jewelry.
Looking back, everything I had been doing before attending the classes of Assamblage School of Contemporary Jewelry was but a quest for meaning.
Today I can lay my cards on the table and say that I love glittery things and that I am fascinated by the metal’s behavior, which sometimes conducts itself as a liquid, and sometimes as a solid. I also love the way people enjoy wearing my jewels. It’s a kind of unique appreciation, a feeling that what you created makes sense, is worthwhile.
This collection explores the idea of femininity on a conceptual level.
In Nordic mythology Freya is the goddess associated with love, fertility and beauty. This collection aims to bring forward these feminine qualities which we have forgotten to appreciate in relation to the masculine qualities.
Not being accustomed to quantifying women’s powers and gifts, they remain in the shadow and are not as appreciated as the masculine ones.
Most often the male approach to success is measurable.
But how can we quantify the gifts a woman makes: love, care for children, deep connection in the family, in society? How can you quantify the subtle ways of influencing and living a life that feels good instead of one that looks good?
Femininity itself is a power. Even in modern society we still get stricken by stereotypes trying to convince us that it is our weakness, when, in fact, it is our greatest gift.
The collection combines ancient techniques of jewelry: granulation, reticulation, fusion – enhancing the idea of harmony.
I combined pearls and semiprecious stones with regular stones, alternating smooth, glossy surfaces with textured surfaces, gold with black … precisely to enhance each other just as the feminine and the masculine stand side by side in everyday life.
This collection is trying to suggest a new paradigm for modern relationships. The future is not white or black, only feminine or masculine, it is of women and men who are aware of their power together.