Feifei

Feifei

Feifei 736 1030 AUTOR
Brand Details
Brand Name:
Feifei

 

Participation Type
Individual

 

Designer/s details
Feifei

 

Feifei Cheng is a contemporary jewellery artist currently based in London, pursuing her undergraduate studies in Jewellery Design at Central Saint Martins. She has recently been offered a place to continue her practice at the Royal College of Art.

Through her work, Feifei reflects on memory, connection, and the hidden narratives embedded in the making process. She seeks to evoke quiet emotions and lasting resonance, using jewellery as both a tactile form and a conceptual language.

Feifei’s creations have been exhibited internationally, including at Milan Jewellery Week, Munich Jewellery Week, Budapest Jewellery Design Week, and Slovenia Jewellery Week. Her innovative approach has been recognised with two awards at Milan Jewellery Week 2024 and the DNA Paris Design Award. In addition to her independent practice, she has collaborated with brands such as Louis Vuitton, Canada Goose, and Balenciaga, bringing her unique artistic voice into dialogue with global fashion and design.

 

Collection details
Name of the collection:
Scribble Brooches

 

Description of the collection:

The Scribble Brooches collection draws inspiration from the spontaneous, uninhibited lines of childhood scribbles—marks full of emotion, energy, and freedom. During feifei's years as a part-time teaching assistant in a kindergarten, she noticed a compelling contrast: children embraced chaos and colored outside the lines, while adults sought order and control. This observation became the seed of this body of work.

By translating fleeting, expressive gestures into brooches made from anodised titanium—a material known for its durability and vibrant hues—she aims to preserve the ephemerality of those childhood moments. Each brooch captures a unique scribble, immortalizing it in metal while retaining its playful, childlike essence through color and form.

At its core, this collection asks: How do early experiences continue to shape our present selves? These pieces are not merely nostalgic; they serve as tangible reminders to embrace spontaneity, and the emotional richness of our past. Scribble Brooches invites viewers and wearers alike to reconnect with the freedom of their inner child, offering both adornment and reflection.
 

Collection Pictures:
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